Friday 9 September 2011

class survey

When doing my class survey I found out that the film’s most recently watched by my fellow students in my class mainly watch American films from companies such as warner bro’s, Columbia pictures and universal pictures. The results I have collected from the class survey on the latest films we have watched goes as follows, The ratio of American to English films watched are 4:2. The films I have watched consist of Space jam, Cherry tree lane, Anuvahood, The Inbetweeners movie, Fright Night and Four Lions. The whole classes results were all quite resent and modern, just about everyone put down harry potter deathly hollows part 2. The ratio between the films was all quite level but the American film industry was just topping it. This shows in these developing times the film industry is very equal between the BFI and AFI.

I believe that American films are still way ahead of the BFI as most British films are drama’s or dark comedy, the type of film you wouldn’t be to fussed in seeing unless it was on your T.V.

We then surveyed how the class would watch these films, most of the results showed that people still went out to the cinema, but yet mostly the films that weren’t as new were off the T.V and were said to be watched because there is ‘Nothing else on at the time’. There weren’t as many people saying DVD as we thought mainly due to the big thrive in the downloading industry. It would seem that people would rather download the films via I tunes or of the I player, this way it is portable you can pause, rewind, have sub titles turn the volume up and down, but the cons are that it is on a small screen, it takes time to download, and if done illegally you could get prosecuted. You will never get a rush like if you were watching it at the cinema though.

The olden ways of marketing a film buy putting up posters and having leafletters is not so old fashioned as you may think, you get people that will hand out free vouchers at your local cinema that will allow a small discount to come see a film, very much like the leafletters. You also get all your big posters on buses and on big bill boards. You get all sorts of new ways to advertise now through the media, on T.V and at the start of other films, radio etc., the most effective way right now is over the T.V the amount of people that will be watching your advert over the world is staggering, other ways such as internet advertising, word of mouth are still very effective and also draw in a larger audience than if a film had no advertising, All this advertising will get it stuck in your brain certainly, all the advert now are so catchy and real it makes you want to see the film, the films of today are all very popular.

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